BoomTown is an agent platform that develops software for lead generation, IDX websites, CRM, and lead management. Brivity sells its product to real estate agents, teams and brokerages.
Agents, teams, or brokerages sign up for BoomTown and use the software to help market to and support their clients.
BoomTown charges a monthly fee for its software. According to most sources these fees start at around $1,000 per month.
BoomTown acquired Real Contact, a lead qualification service in 2018. BoomTown also merged with Verse.io in 2019, bringing on other lead generation services such as Home & Money. BoomTown also acquired Brokermint, a brokerage and back office platform, in March of 2021.
BoomTown is privately held.